Subject: RE: Team RadioshackRS is totally the wrong sponsor Lance wants to have. RS is an outdated brick and motor store that is a dieing breed. Who in the their right mind would shop at these stores (over prices and under staffed with smart people ). How is Lance going to speak to his sponsor's audience (they are over 55 white males ).
From a marketing point of view - bad move! Does it say how long the sponsor will last? |